Reports
Throughout the TRIP project, the team is making observations and documenting them to share perspectives of different audiences working to develop tourism in rural BC. This section provides some of the reports that TRIP has developed or been a part of.
- Tourism in Port Alice: Fit and Future Potential
This is a report on the Participatory rural appraisal done for Port Alice by the TRIP team in February of 2010. DOWNLOAD HERE
- Way-Finding Your Way through Signage
Tourism promotes considerable road travel and, consequently, there is a need for an effective signing system guiding tourists safely and effectively to the various tourist facilities and services. The BC provincial (blue and white) Service & Attraction (S & A) Highway Sign Program is intended to serve as the framework for developing community signing that will lead the customer to the door of your tourism businesses.
A workshop was done at the 2009 COTA conference to provide delegates with an opportunity to learn more about the current signing system in British Columbia, updates that are underway and facilitate discussion about the opportunities for dovetailing the provincial S & A Program with tourism business signing for your community.
Presenters:
- Wanda Hook, Tourism BC
- Nicole Vaugeois, Vancouver Island University
- Ed Miska, Ministry of Transportation and Infrastructure
- Lawrence Dunks, City of Surrey
Moderator: Valerie Sheppard, Ministry of Tourism, Culture and the Arts
Nicole Vaugeois presentation is attached here for information.
- Green Your Tourism Business Toolkit
A Green Your Business toolkit has been developed to deliver practical steps that SMEs can begin implementing today to help promote sustainable tourism practices.
This toolkit is being used in BC in the "Fostering Sustainable Tourism" project led by Vancouver Island University in conjunction with the University of Northern BC, Thompson Rivers University, and the College of the Rockies. For more information on this project see project brochure.
- Coastal BC Extension Tour Report
In May of 2008, three faculty and eight students from the Tourism Research Innovation Project education partners travelled throughout northwestern and coastal BC to dialogue and share resources on tourism development. This report contains the highlights of that trip along with insights from operators and community leaders, quotes, a few recommendations and testimonials from students.
- New how to manual - Partnering to Create Innovative Tourism Products: Packaging Unwrapped
Today's visitors are often time crunched and while they may desire to travel into BC's rural areas, products are often not easily accessible to them. Tourism packaging is a tool that operators can use to combine the best of their products with those of other operators to create "one of a kind" experiences. When operators package their products well, they make these opportunities easier to access thereby enhancing overall visitor experience.
British Columbia is full of products that visitors are seeking. Yet as the Tourism Research Innovation Project (TRIP) teams have been travelling around the province, we have noticed that operators are not taking full advantage of packaging. Many of you have asked for information on how to package and bring your products closer into contact with potential visitors.
TRIP is happy to provide you with a new "how to manual" entitled "Partnering to create innovative tourism products: Packaging unwrapped". ths tour packaging manual has been designed to provide operators with information on packaging including its benefits, steps to putting packages together and examples from elsewhere in the province. We hope the manual rovides you with the insight you need to create extraordinary visitor experiences in all parts of BC.
